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The Digital Essentials

Cloud Computing

Consumers expect immediate, unlimited, and uninterrupted access to information. Cloud provides a platform for brands to reimagine their businesses for the digital age, providing scale, flexibility, and cost efficiency.

Why Is it Essential Now?

The world runs in the cloud! Well, almost. Thousands of companies have migrated their IT infrastructure to the cloud to reap benefits including:

  • Reduce capital investments in hardware, facilities, networks, and resources
  • Allow expansion and contraction of system and network resources to accommodate disruptive changes in market demands
  • Extend a company's reach to new customers (think global) that may not be available through a single data center
  • Open up new opportunities to develop products by focusing on designers, product managers, and developers rather than infrastructure operations

Gartner expects continued rapid adoption of cloud in three major areas by 2022:

  • Infrastructure as a Service – 85% increase
  • Platform as a Service – 84% increase
  • Software as a Service – 35% increase

What Are the Options for Cloud Computing?

1. Provides and manages hardware, networks, storage, security and other basic computing components upon which a company can develop and deploy its own software and services. Examples: Amazon Web Services, Microsoft Azure

2. Google Cloud Platform combines IaaS and an application-specific development platform where an organization develops its online applications and experiences. Examples: Adobe Experience Platform, Force.com, Pega

3. A purpose-built online system used to accomplish specific tasks. The SaaS owner develops, manages and updates the system as needed. Examples: Dropbox, Microsoft Teams, WebEx<

Ready to Begin Your Story?