Changing Customer Expectations in a Digital-First World
For most consumers, shopping for a new car starts on their mobile device, not at the dealership. Digital technology has been transforming the way consumers shop for more than a decade, but it is also transforming the way they buy, finance, and even use their vehicles.
A consumer-first mindset is more than a philosophy, it’s an opportunity to have a direct and more-meaningful relationship with your customers. The automotive and mobility industry has a unique opportunity to serve customers with an ongoing (even lifetime) relationship across purchasing, financing, servicing, subscriptions, and many other contact points throughout the automobile-ownership experience.
World-Class Capabilities for Your Specific Need
Sales and Marketing
- Shopping tools
- Journey science and customer experiences
- Targeting and personalization
- Connected data and solutions architecture
- OEM, EV and mobility digital transformation
Owner
- Deep loyalty programs
- Establish customer lifetime value
- Captive finance
- Omnichannel customer engagement
Commercial
- Remote service billing, repair, and maintenance
- Rerouting
- Supply chain
- Subscriptions
- Telematics
Dealer
- Portals
- Adaptation for EV
- Process automation
- Sales and service integration
- Mobility in sales and service
Commerce
- Integration of virtual and offline showrooms
- Direct to consumer
- Parts and accessories
- Order management
- In-vehicle subscriptions
Tap Into Our Deep Industry Experience
Our automotive and mobility experience helps OEMs, suppliers, and dealers work together to delight owners and passengers across the globe. More than 150 leading companies that help move the world forward have counted on us.